Understanding Audience Fragmentation: Definition and Implications for Successful Marketing Strategies

Audience fragmentation is the division of a target market into smaller, more s… Read more Understanding Audience Fragmentation: Definition and Implications for Successful Marketing Strategies

Hyper Pluralism Defined: Exploring the Controversial Theory of Political Fragmentation

Hyper pluralism is a theory that suggests too many groups are given equal powe… Read more Hyper Pluralism Defined: Exploring the Controversial Theory of Political Fragmentation